Healthcare Marketing News
Telehealth and Me:
Fewer Germs, Just as
Many Questions
Rob McMichael REALITYRx communication Creative Director of Copy "Wow, I won’t have to wear one of those stupid paper gowns." That was my first reaction upon learning that my initial post-surgical follow-up visit was rescheduled as a virtual telehealth session due...
Take our survey and support the COVID-19 Heroes Fund
How Has COVID-19 Affected Your Marketing Plans? Participate in a research study designed to understand the impact of COVID-19 on business. Upon complication, a donation in your name will be made to the COVID-19 Heroes Fund, a non-profit that provides PPE, food, and...
COVID-19 Stop the Spread: Don’t Touch Your Face PSA
Help prevent the spread of COVID-19 with clear communication In this time of stress and worry, people may find it challenging to filter out important health information from all the noise and chaos. That’s why delivering that information in a friendly, accessible, and...
Can AI and CT Scans Flatten the COVID-19 Curve?
By now, the coronavirus pandemic has affected nearly every American in some fashion. The U.S. has become the epicenter of the COVID-19 crisis with greater than 217,000 cases as of April 2, 2020. Across the country many states have issued mandatory closures of schools,...
Simplifying Complexities of Cancer Through Animation
Using Animation to Enhance Understanding and Engagement for Serious Disease States ----- Stand Up To Cancer funds Dream Teams to accelerate cancer research, bringing different institutions together to advance new treatments. Those goals can't be realized without...
Bring Your Audience Together Virtually
Deliver impactful virtual engagements in a simulated setting. The virtual congress allows you to extend your reach, removing all physical limitations such as travel and lodging. Reach more customers with your messaging as they explore all you have to offer from the...
Bracco ONE: A Multi-Functional Sales Tool
Bracco Diagnostics Inc., a leader in diagnostic imaging, has continued to evolve its broad portfolio to become a one-stop shop for contrast media, injectors, and diagnostic software solutions. With the expansion of Bracco’s product and modality offerings came the need...
REALITY Check: Artificial Intelligence
From interpreting scans to scanning hospital rooms for hazards, AI innovations are poised to change the healthcare landscape. Here are five ways the technology is being tested: Radiologists Phone a Friend Radiologists at the NYU School of Medicine are looking...
The Brand Character
Meet the "What-If" REALITYRx is proud to announce the launch of the "What-If", a brand character that raises awareness about everyday triggers of life-threatening allergic reactions. In 2018 Impax Laboratories (now part of Amneal Pharmaceuticals, Inc.) asked us to...
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