Healthcare Marketing News

Simplifying Complexities of Cancer Through Animation

Simplifying Complexities of Cancer Through Animation

Using Animation to Enhance Understanding and Engagement for Serious Disease States ----- Stand Up To Cancer funds Dream Teams to accelerate cancer research, bringing different institutions together to advance new treatments. Those goals can't be realized without...

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Bring Your Audience Together Virtually

Bring Your Audience Together Virtually

Deliver impactful virtual engagements in a simulated setting. The virtual congress allows you to extend your reach, removing all physical limitations such as travel and lodging. Reach more customers with your messaging as they explore all you have to offer from the...

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Bracco ONE: A Multi-Functional Sales Tool

Bracco ONE: A Multi-Functional Sales Tool

Bracco Diagnostics Inc., a leader in diagnostic imaging, has continued to evolve its broad portfolio to become a one-stop shop for contrast media, injectors, and diagnostic software solutions. With the expansion of Bracco’s product and modality offerings came the need...

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REALITY Check: Artificial Intelligence

REALITY Check: Artificial Intelligence

From interpreting scans to scanning hospital rooms for hazards, AI innovations are poised to change the healthcare landscape. Here are five ways the technology is being tested:   Radiologists Phone a Friend Radiologists at the NYU School of Medicine are looking...

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The Brand Character

The Brand Character

Meet the "What-If" REALITYRx is proud to announce the launch of the "What-If", a brand character that raises awareness about everyday triggers of life-threatening allergic reactions. In 2018 Impax Laboratories (now part of Amneal Pharmaceuticals, Inc.) asked us to...

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Monitoring the Pulse of Rare Diseases

Monitoring the Pulse of Rare Diseases

Identifying and treating rare diseases, which affect 1 in 10 people, is fraught with challenges. On average it takes 8 years for patients to receive an accurate diagnosis, and only 5% of these diseases currently have an FDA-approved treatment. At REALITYRx, we...

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As Real as it Gets, 10 Years Strong

As Real as it Gets, 10 Years Strong

For more than 10 years we've continued to embrace change, bringing our unique blend of market reality and creativity to our clients’ business. How? Our senior talent, high on the learning curve, who actually work on your business. Our flexible infrastructure, offering...

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Congratulations Integra LifeSciences!

Congratulations Integra LifeSciences!

Congratulations to our client, Integra LifeSciences, on their success at the recent American Association of Neurological Surgeons (AANS) Annual Scientific Meeting in San Diego. During the conference, Integra unveiled multiple innovations from their Codman® Specialty...

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Integra® LifeSciences Transforms Wound Care

Integra® LifeSciences Transforms Wound Care

Integra LifeSciences, a world leader in medical technology, is dedicated to limiting uncertainty for surgeons so they can concentrate on providing the best patient care. Integra has long been known in surgical settings for their wound care products, and more recently...

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