Reality… You Can Run from It, Face It, or Embrace It
At REALITYRx communication, we choose to embrace the realities of pharmaceutical marketing in today’s changing healthcare environment.
Delivering the Right Dose for Your Brand
For more than fifteen years, REALITYRx has embraced the realities of the ever-changing healthcare industry. We thrive in an environment shaped by healthcare providers’ needs, patient and consumer demands, regulatory requirements, technological advances, and budget constraints. We believe that healthcare agencies need to be scalable and adaptable to a dynamic, modern marketplace.
We are a savvy, experienced, global healthcare agency offering a full range of marketing and advertising services across the pharmaceutical, biotech, diagnostic, and medical device industries. Our unique strategies and high-impact creative are proven to grow brands and drive market share. We provide personalized integrated solutions that span the entire healthcare continuum, reaching physicians, nurses, healthcare systems, administrators, insurers, patients, and caregivers.
REAL WORLD SUCCESS
REAL WORLD SUCCESS
A FULL-SERVICE GLOBAL HEALTHCARE AGENCY
Offering the right dose of strategy, creative, and execution, connecting with target audiences, and delivering measurable ROI.
One Long Political Barbecue
Labor Day celebrates the working class and the gains of the labor movement that sought shorter workdays and better working conditions. In fact, we have the labor movement to thank for our current 40-hour work week. The American labor movement can be traced back to the...
Can Barber Shop Initiatives Boost Men’s Health Screenings?
June is National Men’s Health Month—a time for men to reflect on their health and for the world to raise awareness about health problems men face today. This month highlights the importance of healthy diet, exercise, and mental well-being. But most importantly, it...
Lung Cancer Screening: Navigating Barriers to Low-Dose CT Scan Completion
The following is a summary of “Barriers to Completing Low-Dose Computed Tomography Scan for Lung Cancer Screening,” published in the April 2024 issue of Pulmonology by Wong et al. Annual low-dose computed tomography (LDCT) screening has been shown to reduce lung...