Aug 12, 2021 | Marketing Innovation, RRx Perspective
Marketers know word-of-mouth is a key component of any successful marketing strategy. As brands discover the importance of social media and incorporate user-generated content into their broader marketing strategy, healthcare organizations must do the same. When it...
Aug 25, 2020 | RRx Perspective
By Alyssa Capel From ancient times when copper vessels were used to purify water to the nineteenth century when doctors realized the importance of sanitizing their hands, we’ve been looking for ways to keep ourselves safe from diseases—even ones we don’t yet...
Jul 8, 2020 | RRx Perspective
Want to get R.E.A.L. with your brand?If so, please contact Jon Male or Bob Karczewski. Contact...
May 26, 2020 | RRx Perspective
Rob McMichael REALITYRx communication Creative Director of Copy “Wow, I won’t have to wear one of those stupid paper gowns.” That was my first reaction upon learning that my initial post-surgical follow-up visit was rescheduled as a virtual...
Apr 15, 2020 | RRx Perspective
COVID-19 Stop the Spread: Don’t Touch Your Face PSA Help prevent the spread of COVID-19 with clear communication In this time of stress and worry, people may find it challenging to filter out important health information from all the noise and chaos. That’s why...
Apr 7, 2020 | RRx Perspective, Uncategorized
By now, the coronavirus pandemic has affected nearly every American in some fashion. The U.S. has become the epicenter of the COVID-19 crisis with greater than 217,000 cases as of April 2, 2020. Across the country many states have issued mandatory closures of schools,...