For more than 10 years we’ve continued to embrace change, bringing our unique blend of market reality and creativity to our clients’ business. How? Our senior talent, high on the learning curve, who actually work on your business. Our flexible infrastructure, offering bottom-line efficiency to maximize your budget. Our hands-on approach: there are no self-perpetuating layers of bureaucracy or hierarchical reporting structures. Just the people who actually get the work done.

That’s what REALITYRx was designed to do: address your reality, offer actionable solutions, and get them done. On time. On budget. On target.


“Reality: you can run from it, face it, or embrace it. We choose to embrace the realities of today’s healthcare environment.”


In celebration of our 10 year anniversary we’ve launched a totally revamped website.